Bing is the second most popular search engine in the world and though not as popular as Google, it’s share in the search engine market could not be ignored. Even Webmasters generally tend to ignore Bing and do not optimize their website for Bing.
To help the Webmasters, Bing has given a list of 4 simple things that it likes to see in a website and following these things will definitely help your website achieve higher rankings in Bing search engine results page and get some good traffic from Bing. So, what are these 4 things that Bing would really love to see in your website?
How to rank your website/blog higher in Bing search engine results page?
1. RSS Feeds: Bing advises you to have active RSS feeds so that it can monitor your feeds to get your latest posts. The quicker Bing sees your posts, the quicker they are indexed. To score really big with Bing, it advices you to sign into your Bing Webmaster account and insert your RSS feed URL into the sitemap submission flow.
2. Mark it up: Embed HTML tags into your webpage to make it easier for search engines to understand your content. Both Google and Bing rely on HTML tags to understand the content and provide better search results for users. You can go to Schema.org to know which HTML tags are best suited for your web pages.
3. Wonderful UX: Bing places high importance on the user experience of a website. The better the user experience of a website, the higher it ranks in the search engine results page. User experience depends on various factors like functionality, page load time etc. You need to balance all these factors to provide the best user experience to your visitors. Concentrating more on one factor and leaving out the others will have a adverse effect on the user experience of website.
4. Social love: Bing wants you to build your presence on the social networking sites. The more people post or tweet your links, the more likely it is you will rank higher in Bing’s search engine results page. Bing also monitors the buzz about you in the social networking sites. So, be careful not get negative feedback from people!
Additional Reading.....
![Why You Should Not Follow Black Hat SEO Techniques? [InfoGraphic]](http://www.infogenra.com/wp-content/themes/thesis_182/lib/scripts/thumb.php?src=/http://www.infogenra.com/wp-content/uploads/2011/10/black-hat-seo-techniques-compared-to-movies-infographic.jpg&w=30&h=30&zc=1)
Hot Deals
{ 6 comments… read them below or add one }
Very good tips, thanks for posting.
Glad that you found them useful
I am having so much trouble getting my site to get crawled by bing/yahoo i use cludflare and it says that neither have crawled a single page can anyone tell me what i am doing wrong
have u submitted the sitemap of your site in Google & Bing Webmaster Tools..?
As compares to Google the bing is at the bottom . So if you just concentrate on the Google it will be enough but side by side bing and Yahoo are good one.
Yeah, Google is definitely the leader, but you can’t risk ignoring Bing too.